Color

="Color", The new mobile-meets-social-meets-local application=

Color is a new social networking app specifically arranged for your mobile smart-phone, launching from a whopping financial backing of $41 Million. A new way for people to share their world with anyone around them. Color lets users take photos or video with their Apple iPhone or Google Android handset, then stored into a place called the cloud (place over the internet localized for storing information). "The power of Color's all-seeing eye is best experienced first hand. Imagine yourself at a wedding where friends, relatives, and strangers are snapping photos of the newlyweds and posting them on Color. Any pictures or videos uploaded with the app will immediately be shared with all of the surrounding phones--as will any pictures or videos the guests have ever added to the app, whether from a bachelor party binge or a baby's birthday". Placing all of your photo and video content into date organized folders for others to find. The new app is certainly wired to the new "post privacy" era, once sharing your data to Color it is instantly visible to other users in your area, friend or stranger. Users are only asked to submit their first names and phone numbers when they register for the app. Color profiles, then follows users wherever they go with their phones, connecting them to other Color users based on proximity of about 150 feet, using many different variables in finding signals such as antennas, bluetooth, or sound levels. This new one of a kind application shows us how are lives are culturally changing everyday, making our private lives more social.

Color may even be a new way for people to communicate with each other. Instead of texting or having to call the person you can take of picture of what you are doing and have your friends look through your pictures at any given time (provided you are in the 150 foot limit). Color exceeds any type of social networking by being more "real life like", creating a separation from something such as e-mail. "Its a way of recording your life" says creator Nguyen.

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